Often, what seems so new and cutting-edge, stems from principles learned long, long ago. Such is the case with the latest trend toward combining social media marketing with search engine optimization.
Social media marketing is much more than a trend. If you are not utilizing social media platforms, and if your competition consistently and constantly creates valuable content on Facebook, Twitter and the new Google Buzz, they will out-rank you in the search engines. But a good marketing agency like facebook marketing singapore can increase the benefit manifold.
To be successful online, it is critical to combine SEO practices with social media marketing. Not doing so would be like eating peanut butter without jam! To explain myself a little better, I would like to tell you the story of our ancestors, the hunters and the gatherers.
Thousands of years ago we were all hunters and gatherers. The hunters were sly and fearless. They divided and conquered. The gatherers’ stayed together as a close-knit group and, well, gathered. The hunters all lived together, and the gatherers all lived together. But the hunters did not live with the gatherers. Each thought the other was odd and inferior.
That is until, as many legends attest, a beautiful, young gatherer seduced a handsome, young hunter – enticing him back to her group. Soon he realized that the gatherer way of life wasn’t half bad and within a month had gained 30 pounds and couldn’t run from his T-P to the kitchen hall. Finally he got hungry for meat. He got back into shape and taught his brother-in-laws to hunt. They loved the adventure and celebrated their successful hunt with a feast of steak and potatoes.
OK, so what does this short history lesson on hunters and gatherers have to do with the idea of combining social media marketing with search engine optimization? You see, hunting was a good idea all by itself. Lots of meat, with no need of a fitness program because of all the running. Gathering was a good idea all by itself. They were stress-free people who were very organized when it came to their crops and fruit trees.
So separate, they had their advantages, but putting hunters and gatherers together was a great idea! Now they had a well-rounded diet including meat. Putting SEO and SMO activities together is another great idea!
Garrett Pierson, author of “What Success Takes” has combined SEO with social media in a revolutionary new program. It contains 20 modules that take us step-by-step through the necessary processes to become visible on-line while building loyal relationships. SEO has come a long way from simple link-building!
For example, a keyword-specific note on your Facebook fan page, which automatically links to twitter can be sent to all your company’s fans, then to their friends, and then to their friends almost indefinitely! Talk about link-building! Now, as well as reading an article about your product, our potential customers can get information from people that are linked to them through several social media sites. These are people they trust – so the odds of getting the sale increase significantly!